You may be asking, "What is a Globally Recognized Avatar" and "Why do I need one?" Those are the two questions I am hoping to answer for you today.
First things first, a globally recognized avatar is an avatar (picture of you or your business logo) which is displayed on blogs and similar sites to display user-provided pictures from a central database.
Gravatar is a free service that pairs your e-mail address(es) with an image that you upload on the Gravatar website. When you comment on a Gravatar enabled blog or website, this image will automatically be included with your comment.
Our customers have often asked why they may need or want a global avatar for their business. The answer is always the same, to help solidify your brand identityonline.